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HealthTech M&A Multiples March 2025: Current Trends and Variables driving valuations

Lloyd Price


Exec Summary:


The HealthTech M&A landscape in 2025 is characterised by a mix of opportunity and caution. While innovative technologies continue to drive interest, financial discipline and strategic alignment are crucial for successful deals. The increase of distressed company M&A's is a large factor in the 2025 market.


Outlook for 2025


  • Multiples are likely to hold steady at 4-6x revenue for most HealthTech firms, with upward pressure in AI, telehealth, and analytics if deal volume surges.


  • Smaller, unprofitable startups may see compression (3-4x) unless they prove profitability or secure strategic buyers.


  • Big Pharma’s looming patent cliffs could drive outlier deals (7-8x or more) for late-stage innovators, especially in biotech-adjacent HealthTech.


Average revenue multiples


The average revenue multiple for HealthTech companies in March 2025 is 4.8x. This is down from 6.5x in 2023 but still higher than the average revenue multiple for all technology companies, which is 3.5x.


The higher revenue multiple for HealthTech companies reflects the fact that the healthcare market is growing rapidly and there is a lot of demand for innovative digital health solutions.


The average revenue multiples for different types of HealthTech companies in March 2025 are:


  • Telehealth companies: 5.6x to 4.8x


  • Wellness companies: 4.4x to 3.3x


  • Drug discovery companies: 7.8x to 5.4x


  • Medical device companies: 5.6x to 4.5x


  • Healthcare IT companies: 3.5x to 2.5x


10 Key Variables in HealthTech M&A valuation multiples today are:


  • Stage of the company's development: Early-stage companies are typically valued at a lower multiple than more mature companies.


  • Size of the company: Larger companies are typically valued at a higher multiple than smaller companies.


  • Intellectual property portfolio: Companies with valuable intellectual property are typically valued at a higher multiple.


  • Quality of the management team: A strong management team can add value to a company and may lead to a higher valuation.


  • Revenue growth: This is one of the most important factors in determining the valuation of a healthtech company. Companies with strong revenue growth are typically valued at a premium to those with slower growth.


  • Gross margin: Gross margin is a measure of a company's profitability. Companies with higher gross margins are typically valued at a premium to those with lower margins.


  • Customer acquisition costs: Customer acquisition costs (CAC) are the costs associated with acquiring new customers. Companies with lower CACs are typically valued at a premium to those with higher CACs.


  • Market share: Market share is a measure of a company's dominance in its industry. Companies with a large market share are typically valued at a premium to those with a smaller market share.


  • Regulatory landscape: The regulatory landscape for healthtech is constantly evolving. Companies that operate in industries with a favourable regulatory environment are typically valued at a premium to those that operate in industries with a more challenging regulatory environment.


  • Technology moat: A technology moat is a competitive advantage that makes it difficult for other companies to compete with a company. Companies with a strong technology moat are typically valued at a premium to those that do not have a moat.


Why 4.8x to 6x multiples?


  • Profitability Shift: Investors increasingly favour cash-flow-positive firms, tempering multiples from 2022 peaks but not crashing them.


  • Growth Potential: HealthTech’s long-term outlook keeps it above non-health tech sectors.


  • Market Sentiment: Early 2025’s economic thaw likely prevents further compression from 2023 lows.


Nelson Advisors work with Founders, Owners and Investors to assess whether they should 'Build, Buy, Partner or Sell' in order to maximise shareholder value.


Healthcare Technology Thought Leadership from Nelson Advisors – Market Insights, Analysis & Predictions. Visit https://www.healthcare.digital 


HealthTech Corporate Development - Buy Side, Sell Side, Growth & Strategy services for Founders, Owners and Investors. Email lloyd@nelsonadvisors.co.uk  


HealthTech M&A Newsletter from Nelson Advisors - HealthTech, Health IT, Digital Health Insights and Analysis. Subscribe Today! https://lnkd.in/e5hTp_xb 


HealthTech Corporate Development and M&A - Buy Side, Sell Side, Growth & Strategy services for companies in Europe, Middle East and Africa. Visit www.nelsonadvisors.co.uk




HealthTech M&A valuation multiples


HealthTech M&A valuation multiples are a set of metrics used to determine the value of a HealthTech company in an acquisition or merger.


These multiples are typically based on financial metrics such as revenue, earnings, or users/subscribers, and can differ based on the company's stage of development, growth prospects, market position, and other relevant factors.


Some of the most commonly used HealthTech M&A valuation multiples include:


  • Enterprise value (EV) to sales: This multiple is the most common way to value healthtech companies. It is calculated by dividing the company's enterprise value (EV) by its trailing 12-month revenue.


  • EV to EBITDA: This multiple is used to measure a company's profitability. It is calculated by dividing the company's EV by its earnings before interest, taxes, depreciation, and amortization (EBITDA).


  • Price to earnings (P/E) ratio: This multiple is used to measure a company's valuation relative to its earnings. It is calculated by dividing the company's stock price by its earnings per share (EPS).


  • Price to sales (P/S) ratio: This multiple is used to measure a company's valuation relative to its sales. It is calculated by dividing the company's stock price by its trailing 12-month revenue.


The specific multiple that is used to value a HealthTech company will depend on a number of factors, including the company's stage of development, growth prospects, market position, and other relevant factors. However, the multiples listed above are a good starting point for understanding how HealthTech companies are valued in M&A transactions.


It is important to note that valuation multiples are just one factor that is considered when valuing a healthtech company. Other factors, such as the company's management team, its intellectual property, and its strategic positioning, can also play a role in determining the company's valuation.


Here are some of the recent trends in HealthTech M&A valuation multiples:


  • Valuation multiples vary depending on the sub-sector of healthtech. For example, companies in the telehealth sector typically command higher valuation multiples than companies in the medical device sector.


  • Valuation multiples are also affected by the stage of development of the company. Companies that are still in the early stages of development typically command lower valuation multiples than companies that are more mature.


  • Valuation multiples have been increasing in recent years. This is due to a number of factors, including the growing demand for digital health solutions, the increasing investment in healthtech by venture capitalists, and the favorable regulatory environment for healthtech companies.



What are the biggest trends likely to affect healthcare technology multiples in 2025?


1. AI Integration and Innovation


  • What’s Happening: Artificial intelligence is transforming diagnostics, drug discovery, and patient care (e.g., predictive analytics, imaging AI). HealthTech firms with proprietary AI algorithms or scalable platforms are seeing heightened interest from buyers like pharma and hospitals.


  • Impact on Multiples: Companies with proven AI solutions could see multiples rise to 6-8x revenue, above the sector average of 4.5-5x, as buyers pay premiums for innovation and future revenue potential. Firms lagging in AI adoption may face compression toward 3-4x.


  • Why It Matters: AI’s ability to cut costs and improve outcomes aligns with healthcare’s biggest challenges, amplifying valuations for leaders.


2. Regulatory Evolution and Clarity


  • What’s Happening: Regulatory bodies like the FDA are refining frameworks for digital health tools (e.g., Software as a Medical Device) and AI approvals. Post-2024 U.S. election, a pro-business administration might ease compliance burdens further.


  • Impact on Multiples: Clear regulatory pathways boost confidence, lifting multiples by 0.5-1x for compliant firms (e.g., 5-6x vs. 4-5x). Uncertainty or delays, however, could cap multiples or deter deals, especially for early-stage companies.


  • Why It Matters: Regulatory approval signals scalability and reduces risk, key drivers of M&A premiums.


3. Shift to Value-Based Care


  • What’s Happening: Healthcare is moving from fee-for-service to value-based models, prioritizing outcomes over volume. HealthTech enabling this shift—think remote monitoring, population health analytics—gains traction with payers and providers.


  • Impact on Multiples: Companies aligned with value-based care (e.g., chronic disease platforms) could see multiples climb to 5.5-7x, reflecting strategic fit. Non-aligned firms might stagnate at 3-4x.


  • Why It Matters: Buyers like insurers and health systems pay more for tech that delivers measurable cost savings and patient outcomes, a growing priority in 2025.


4. Telehealth Maturation and Hybrid Models


  • What’s Happening: Telehealth is evolving beyond standalone platforms into hybrid care models, integrating with in-person services (e.g., CVS Health’s primary care push). Growth has slowed from pandemic peaks, but adoption remains strong.


  • Impact on Multiples: Mature telehealth firms with profitability or hybrid offerings sustain 5-7x multiples, while unprofitable pure-plays may drop to 4-5x. Strategic synergies with buyers could push outliers higher.


  • Why It Matters: Telehealth’s stickiness and cost-efficiency keep it a premium subsector, though differentiation is now key.


5. Economic Recovery and Capital Availability


  • What’s Happening: Falling interest rates in 2025 and $171 billion in pharma cash reserves (per late 2024 estimates) are thawing M&A markets. Private equity and strategic buyers are re-entering HealthTech with renewed vigour.


  • Impact on Multiples: Increased deal competition could lift averages by 0.5x (e.g., 4.9x to 5.4x), especially for high-growth firms. Smaller or riskier targets might still see discounts if capital prioritizes proven winners.


  • Why It Matters: Cheaper financing and cash-rich buyers fuel bidding wars, inflating valuations for desirable assets.


6. Data Monetisation and Interoperability


  • What’s Happening: HealthTech firms that leverage patient data ethically (e.g., via analytics or interoperability with EHRs) are unlocking new revenue streams. Regulatory pressure for data sharing (e.g., 21st Century Cures Act) accelerates this trend.


  • Impact on Multiples: Data-driven companies could command 5.5-7x multiples, as buyers value clean, actionable data. Firms with siloed or insecure data may lag at 4x or below.


  • Why It Matters: Data is the backbone of modern healthcare, and tech enabling its flow or monetisation attracts premiums.


7. Aging Populations and Chronic Disease Focus


  • What’s Happening: Global demographics—aging populations and rising chronic conditions—drive demand for HealthTech like wearables, remote monitoring, and personalised medicine.


  • Impact on Multiples: Companies addressing these megatrends (e.g., diabetes management platforms) could see 6-7x multiples, outpacing the sector average. Less relevant players stay closer to 4-5x.


  • Why It Matters: Long-term market tailwinds justify higher valuations for firms tackling unavoidable healthcare challenges.


8. Cybersecurity and Privacy Emphasis


  • What’s Happening: High-profile healthcare data breaches and stricter privacy laws (e.g., GDPR, CCPA) are pushing HealthTech to prioritize security. Buyers scrutinise this closely.


  • Impact on Multiples: Firms with robust cybersecurity might gain a 0.5-1x boost (e.g., 5-6x vs. 4-5x), while vulnerabilities could slash valuations or kill deals.


  • Why It Matters: Trust and compliance are non-negotiable in healthcare, directly affecting buyer willingness to pay.


Nelson Advisors work with Founders, Owners and Investors to assess whether they should 'Build, Buy, Partner or Sell' in order to maximise shareholder value.


Healthcare Technology Thought Leadership from Nelson Advisors – Market Insights, Analysis & Predictions. Visit https://www.healthcare.digital 


HealthTech Corporate Development - Buy Side, Sell Side, Growth & Strategy services for Founders, Owners and Investors. Email lloyd@nelsonadvisors.co.uk  


HealthTech M&A Newsletter from Nelson Advisors - HealthTech, Health IT, Digital Health Insights and Analysis. Subscribe Today! https://lnkd.in/e5hTp_xb 


HealthTech Corporate Development and M&A - Buy Side, Sell Side, Growth & Strategy services for companies in Europe, Middle East and Africa. Visit www.nelsonadvisors.co.uk




 
 

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